Training Details

The Training Program would focus on:

Session 1
Definition of Digital Marketing
Discuss Digital Commerce Platform for SMEs
Analysis Customer Online Buying Behavior
Checklist for Starting E-Commerce Business Startup
Vulnerable Points In an Online  Payment/ Transaction
Creating an Effective Web presence for SMEs
Measuring Your Business Web Presence

Session 2
Pros and cons of Online Advertising
Work Steps in Online Advertising
Introduction of  Google Adward
Effective Online Advertising for SMEs

Session 3
Email Marketing Definition & Benefits, How it works
Using Mailchamp for Business Communication

Session 04
Overview of Google Analytics
Setting up a Google Analytics account
Different Google Analytics tracking technique
Presentation on E-Marketing Plan

Training Objective:

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Training Program Details:

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Course Co-ordinator

Deputy Manager, SME Foundation

Eligibility

• SME Entreprenure/ Employee of SME Entreprenure.
• Trade License for Entreprenure.
• Knowledge about internet.

Training Fees may be paid in pay order in
favour of " SME Foundation General
Account" or "In-Cash."

N.B. Participant have to make their own
arrangements for accommodation and
transportaion.

Training Fees may be paid in pay order in
favour of " SME Foundation General
Account" or "In-Cash."

N.B. Participant have to make their own
arrangements for accommodation and
transportaion.

All communication or inquiry may be sent to
Md. Abbas Ali
Assistant General Manager
SME Foundation
E-5, C/1West Agargaon, Sher-e-Bangla Nagar Administrative Area, Dhaka 1207
Phone: +880-2-41024108, +880-2-41024109, +880-2-41024110
Mob:  01818489235
Email: abbas.ali@smef.gov.bd
Web:   www.smef.gov.bd


SME Foundation (SMEF) has all the right to
accept or reject the applications and change
the training fees.